How To Select The Best Influencer?

Transcript Love it or hate it. Influencer marketing is a powerful method to reach your audience where they are, but how do you choose the best ambassador for your business? Crafting a successful influencer partnership goes beyond just selecting a popular figure. It’s about building a genuine relationship and aligning on common goals. Here are…

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The Power of AI in Marketing | Barrk Byte Ep 12

Transcript I think we can all agree that as marketers, we can’t stick our heads in the sand anymore when it comes to AI.  It’s changing the way we work, and to stay competitive, we need to harness its power strategically. As we roll out our strategies for the year, let’s understand the realities and…

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Bloopers Incoming | Barrk Byte Ep 11

Ever wondered what happens behind the scenes of Barrk Byte? We’re celebrating one year of Barrk Byte by giving you a peek at the lighter side of our episodes! From laughter to unexpected moments, these bloopers are a reminder that joy is part of the journey. Enjoy the laughs!

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5 Year Anniversary

Transcript: Hey everyone! It’s a big month here at Barrk. We’re celebrating our 5-year anniversary, and what a journey it has been. I want to say a huge heartfelt thank you to my incredible team. These amazing people have been with me through thick and thin. You are what makes Barrk shine. You are all…

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Brand Authenticity | Barrk Byte Ep 6

Transcript: Is your business “authentic”? What does that even mean? In the realm of marketing, being authentic, although an overused word, is actually harder than it sounds. The perception of ‘authenticity’ is intrinsically linked to how customers buy from brands they trust. Building trust with your target audience is critical.  The Power of Trust Trust…

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