What is Content Marketing
Imagine if your audience looked forward to receiving your marketing? What if they loved it and shared it with their friends? This is the result of good content and is the kind of marketing GOLD we chase after at Barrk Marketing.
Content marketing is a marketing strategy that creates and distributes interesting, valuable and relevant content to your target market. The purpose is to attract and keep your customers engaged with your brand and, ultimately, get more moolah!
It is important to remember that content marketing is not about you and your brand or products or even services. It’s about your customers and what they are interested in and care about. It offers such engaging information that your audience can’t help but become loyal customers.
At Barrk Marketing, we believe that content is KING. This is the pillar all other marketing activities, including social media and email marketing, are derived from. We help you make sure this pillar is solid with entertaining, useful and shareable content.
We want to connect with your audience emotionally and personally. We want to raise your brand from a commodity to something people celebrate. We want to earn your customer’s loyalty, trust and affection.