12 Powerful Tips for Instagram Success

1 billion Instagram accounts are active every month – how do you get your business noticed on the popular platform? Keep reading to find out! 12 tips to make your Instagram account stand out Perfect your profile Let’s start at the very beginning… Start with the right account type You have three choices when it…

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Define Your Target Market Checklist

When you’re up against big name businesses who have already caught the crowd, you need to find a way to appeal to a niche market. To begin this process, it’s important to figure out who your ideal audience actually is. Targeting a niche doesn’t mean you’re excluding those who don’t fit the bill, but it…

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The next decade of digital marketing - image

The digital marketing landscape looked very different ten years ago. Instagram didn’t exist, and neither did voice assistants. AI, AR, and VR were science fiction concepts. So, what can we expect from the next decade of marketing?   Personalisation Consumers want to feel like individuals, and not just Demographic X. People want to engage with…

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Marketing Resolutions for the New Year

Every year you tell yourself that this is the year you’ll get your marketing organised. Sometimes you even get as far as making a to-do list. Once you get back to work however, something more important always seems to come up. You promise you’ll get to it, and then one day you look up and…

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Stay Up-to-Date with Digital Marketing Trends

With the rate that technology evolves, it can be tricky to keep up to date with all the latest digital marketing trends. By the time you’ve implemented a trend, it’s already had an update! Never fear, the Barrk Marketing team is here. Tips on Keeping Up-to-Date with Digital Marketing Trends Listen to podcasts Podcasts are…

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Cost-Effective Digital Marketing Ideas for SMEs

As the owner of a small business, or an entrepreneur just starting out, you have to wear many hats and take on different roles. Your time is precious and stretched thin, which means marketing can fall to the wayside. You don’t need to have a massive budget to effectively market your business, you just need…

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Can Digital Marketing Really Help Grow My Business?

This is a valid and necessary question that needs an authentic answer. Growth and ROI are the goals of every business, however the traditional forms of advertising, like newspaper or magazine ads, are expensive and most often out of the budget of small businesses. Not only this – print advertising is, dare we say, outdated.…

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Email Marketing Trends 2019

As we said in a previous post, email marketing is alive and kicking. It continues to be a hugely beneficial and productive marketing channel as it delivers. What does it deliver? Engagement, ROI and ultimately loyal customers. Email marketing cannot and should not be ignored but, yes there is a but 😊, we need to…

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