Brand
Valentine’s Day Marketing Campaign Tips
Special days are veritable gold mines for any business! Valentine’s Day is just around the corner and it offers a unique opportunity to spoil your audience and attract new customers. Love is in the air and people are ready to spend significant amounts of money on their love ones, whether they be people, animals or…
Read More5 New Year Marketing Ideas to Promote Your Business
Many businesses start to wind down between Christmas and New Year – those guys are missing out! The New Year is the perfect time to promote your business – here’s how. 5 New Year digital marketing ideas to promote your business Send a special New Year email Image via Madewell Sending your customers a special…
Read More5 Reasons to Partner with an SA Marketing Agency
When you’re running a business, your time is a valuable commodity, and marketing your brand can take up plenty of your time. Many business owners don’t have the resources or specialised team members to manage their digital activities. The solution is to outsource your marketing to an agency – not just any marketing agency, though.…
Read MoreHow to Create a Facebook Business Page
We all feel the buzz of social media wherever we go. People are totally engrossed with their phones – sharing, liking, posting, messaging… Basically, it all boils down to one word – COMMUNICATION. Your business needs to get in on the action and yes, you know that. You need a Facebook business page and you…
Read MoreMarketing Mistakes You Want to Avoid
Everyone makes mistakes, right? Usually we can just move on from them with maybe just a small dent in our ego. But what happens when companies make mistakes? Their bloopers can have a worldwide impact and cost huge amounts of money. Check out these few biggies that you definitely do not want to mimic! Lost…
Read MoreBrand Personalisation Part 2: Incorporating a Face Behind Your Brand
We can all agree that a brand’s reputation is very important. But have you ever considered that revealing the genuine face or faces behind your brand can have a huge impact? Humanising your brand makes it more approachable, reachable and something consumers can relate to. Personalising your brand is not about what you look like…
Read MoreBrand Personalisation Part 1: Using Storytelling in Social Media
Stories are all around us. Our lives are a story. Our business is a story. Storytelling is a powerful way to make a real impact on your audience and build your business. You may not realise it, but your business is filled with stories and social media is the platform to share them on. Why?…
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