An Overview
What is a Sales Funnel?
A sales funnel is a series of steps designed to guide visitors to a buying decision. These steps include various marketing strategies based on the psychology, needs, bahaviours, and demographics of your specific target audience.
A powerful sales funnel can be the difference between growth and stagnation for your business.
Our Approach
Consistent Sales
Let us create and optimise your sales funnel. The funnel illuminates the path that your audience take before finally becoming a customer. Understanding your sales funnel can help you find the holes in the path — the places where users drop out and never convert.
Once your funnel is optimised, your business will have a steady stream of conversions.
Loucile Botma
Head of Marketing: OCFO
We would recommend Barrk Marketing to anyone who is looking to create and build their brand awareness online, whether that is social media or websites.
MONIQUE FALLOWS
Business Partner: Chris Fallows
Barrk Marketing have great energy, great ideas and always make a plan to attend to tasks quickly.
CHALEEN NIENABER
Brand Manager: BaoCare Baobab Skincare
Barrk Marketing has been a huge support in strategically helping us understand social media marketing and brand awareness methods. Always there to answer your questions, offer solutions and guide you.
Nathan Erasmus
Deputy Director: Connected Business, DEDAT
My sincere thanks for your very professional, flexible and very accommodating contribution to our #JumpforEntrepreneurs platform. The Barrk Marketing team really went beyond what we’d expected. Big Kudos!!
Get Results
Benefits of a Sales Funnel
Increased Conversion Rate
No one likes the turbulence of revenue in business. A sales funnel allows you to bring in new clients and customers, who are more likely to convert, without much effort on your end.
Identify Drop-Off Areas
A sales funnel can identify touchpoints that are problem areas. When potential customers exit the sales funnel, we can trace it to the stage they left, which reveals the cause of the drop.
More Time
Instead of spending your time finding new customers, you get to focus on other important aspects of your business.
Gather Customer Data
A sales funnel allows us to gather data on your target market, which can be used to optimise your sales strategy.