Posts by The Barrk Marketing Team
Threads’ API for Smarter Posting
Social media managers, rejoice! Threads, Meta’s response to the microblogging sphere, is making headlines with its latest advancement: the introduction of live API testing. This new development, spearheaded by Threads engineer Jesse Chen, marks a significant leap towards streamlining content creation within the platform, particularly with the much-anticipated feature of post scheduling. Over the past…
Read MoreYouTube Create: The Ultimate Editing App
YouTube has unveiled a game-changer for content creators everywhere with the launch of YouTube Create, an app that’s not only free but designed to simplify the video editing process for both Shorts and longer videos. This innovation is a direct response to the community’s feedback, and YouTube is excited to announce that YouTube Create is…
Read MoreTikTok Creative Assistant Joins Adobe Express
In an exciting collaboration between Adobe Express and TikTok, the TikTok Creative Assistant is set to revolutionize how brands ideate, create, and optimize video content for the TikTok platform. This integration, a first of its kind, brings the power of AI to Adobe Express, making the content creation process smoother and more intuitive than ever.…
Read MoreIntroducing Creator Targeting on X
Dive into the dynamic world of X, where the latest global happenings from sports, gaming, music, news, to business and finance, come alive. As the platform of choice for over 80,000 creators since the launch of its ad revenue sharing program in July last year, X stands as the epicenter of diverse and engaging conversations.…
Read MoreThe Inside Scoop on Threads
Meet the AI Behind Your Feed Your Threads feed isn’t just a random assortment of posts; it’s a carefully curated selection brought to you by Meta’s sophisticated artificial intelligence (AI) system. This AI juggles multiple machine learning models to tailor your feed, constantly evolving to serve you better content. Inside the Threads AI System Ever…
Read MoreBard’s Global Upgrade: Image Creation and Gemini Pro
Google is rolling out some exciting updates to Bard, making it more accessible and versatile than ever before. As of February 1, 2024, users from nearly every corner of the globe can now tap into the power of image generation within Bard. Additionally, the advanced features of Gemini Pro are being extended to all languages,…
Read MoreMeta Launches Engaged-view for Better Video Ad Results
Meta has unveiled Engaged-view, a pioneering feature aimed at empowering advertisers to gain deeper insights and enhance the performance of their video advertisements. As video content’s popularity soars on platforms like Instagram and Facebook, a noticeable trend has emerged: viewers often prefer not to interrupt their watching experience by immediately acting on a video ad.…
Read MoreThe Power of AI in Marketing | Barrk Byte Ep 12
Transcript I think we can all agree that as marketers, we can’t stick our heads in the sand anymore when it comes to AI. It’s changing the way we work, and to stay competitive, we need to harness its power strategically. As we roll out our strategies for the year, let’s understand the realities and…
Read More2024 Marketing Made Easy with TikTok’s Guide
TikTok is making it easier for businesses to keep up with important cultural moments and seasonal events. They’ve crafted a marketing planner filled with key dates and events, tailored for regions across North America, Europe, and the Middle East. This planner is designed to help businesses align their branding with various occasions throughout the year,…
Read MoreTikTok’s New Text Size Adjustment Feature
TikTok is stepping up its game in user accessibility with a new feature that lets users adjust the text size within the app. This latest update, focused on making system text easier to read, introduces a handy slider in the settings for personalizing text size. While this tweak won’t affect the size of text within…
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